Social Dynamics in a Systems Perspective

Barile, S., Pellicano, M., Polese, F. (2018) Springer

Chapter 1. A Systems Approach to Understanding the Philosophical Foundation of Marketing Studies, Bard Tronvoll, Sergio Barile, and Francesco Caputo

Chapter 2. Successful Value Co-creation Exchanges: A VSA Contribution, Francesco Polese

Chapter 3. Complexity and Sustainability in Management: Insights from a Systems Perspective, Sergio Barile and Marialuisa Saviano

Chapter 4. Innovation Policies: Strategy of Growth in a Complex Perspective, Bruna Bruno, Marisa Faggini, and Anna Parziale

Chapter 5. Value-Driven Conceptualization of Services in the Smart City: A Layered Approach, Leonard Walletzky, Barbora Buhnova, and Luca Carrubbo

Chapter 6. Service as Entropy Reduction: A Conceptualization of Service for Sustainable Coexistence, Helge Lobler

Chapter 7. In Anticipation of Black Swans, Raul Espejo

Chapter 8. Customer Value Co-creation in a Service-Dominant Logic Perspective: Some Steps Toward the Developmentof a Measurement Scale, Antonio Botti, Mara Grimaldi, and Massimiliano Vesci

Chapter 9. Market Formation in the Sharing Economy: Findingsand Implications from the Sub-economies of Airbnb, Marianna Sigala

Chapter 10. The Performativity of Value Propositions in Shaping a Service Ecosystem: The Case of B-corporations, Cristina Mele, Tiziana Russo-Spena, and Marco Tregua

Chpater 11. A Journey Through Possible Views of Relational Logic, Marco Pellicano, Maria V. Ciasullo, Orlando Troisi, and Gian Luca Casali

Chapter 12. From Mechanical to Cognitive View: The Changes of Decision Making in Business Environment, Mario Calabrese, Francesca Iandolo, Francesco Caputo, and Debora Sarno

Chapter 13. An Overview of the Contribution of Systems Thinking Within Management and Marketing, Roberto Bruni, Luca Carrubbo, Ylenia Cavacece, and Debora Sarno