Evert Gummesson Outstanding Research Award – 2019

Professor Michael Kleinaltenkamp, Free University of Berlin (Germany)

He has supported the Naples Forum on Service community from its early stages participating with engagement and competence. He has significantly contributed to the development of service culture in various research contexts and in particular in B2B marketing and Management.

Professor Paul P. Maglio, University of California, Merced (USA)

He has strongly contributed to the conception and advances of Service Science and to the integration of this research stream within Service Research in general, and specifically with Service-Dominant logic.